I got some new business cards from work the other day, and they came in the box direct from the printer, which along with the usual ad for themselves included an instruction manual for the cards. Admittedly much of the advice involves giving out as many business cards as possible, something they might be expected to encourage, but there were a couple I wouldn't have guessed. Some choice examples:
Insert A Business Card When Paying Bills. Bills contain advertisements. Why can't you advertise your skills or services the same way? Insert a business card with you payment. You may not think anyone who opens your credit card bill payment can help you - NEVER underestimate the power of networking. As the movies 6 degrees of separation points out we are six people away from knowing someone of influence. You could be six people away from knowing the Prime Minister or The Queen.
Ask For Referrals. When giving a business card people will feel more comfortable if you say "If you know anyone that could use my services, give them my card" [...] This always places you in a better position - they will feel better about helping you and you should give them at least two cards.
Use Proper Business Card Etiquette. When you give a business card, ask for a business card. When given a business card don't just take it and put it in your wallet. Make the person feel important by looking at their card for a few seconds - you may see something that could be a topic of discussion. Write comments on the card such as date, location and common points of interest. These comments will prove valuable when following-up with that person. This also demonstrates a sincere interest in the other person. Only then should you place the card in your wallet.
I am a fan of the truly odd Radio 1 DJ and Pimp My Ride UK presenter Tim Westwood, and this has only been enhanced by the wonderful glimpse of his life you get from his Twitter. I've collected some of my favourite moments:
Needed to wash the curtains - they've all shrunk by a foot! Now they don't even cover the windows! That's fucked up! - TimWestwood
Got in late last nite. Nicked a bottle of milk from the building next store. The top came off & spilt all over my best jacket. Bloody karma! - TimWestwood
I don't understand why some shops are still shut today - I guess its another kebab from edgware road - same place I ate Christmas Day - TimWestwood
And this wonderful sequence of taking the office to Nando's tweets.
I've asked everyone at the office to have a late lunch - cos there's no sense goin to Nandos super-hungry cos I'm payin - TimWestwood
just brought some bars of chocolate – goin to give them to everyone just we before we go Nando’s - TimWestwood
ha - got hot cross buns! Gonna serve them at 7pm - by time we get to nando's everyone will only be ordering 1/4 chickens & no desert - TimWestwood
Those hot cross buns went down a treat & now some chocolate for the non Christians. Also we goin to share one bottomless coke glass - TimWestwood
One of the team asked if they could bring their girl tonite - not on my bloody tab! How ghetto is that! - TimWestwood
this better not cost more £35 in total for the 7 of us - was hoping a couple of them would cancel! - TimWestwood
Mad love for the big dog.
The hits just keep on coming. Sitting in my inbox is the subject line:
"Someone has invited you"
from one PBL.
On opening, the body of the message turns out to be:
"Someone has invited you to play bingo."
They weren't even excited enough to use an exclamation mark. I'm going to bed.